Here's what we know:
- Mixbit.com is being developed by YouTube founder Chad Hurley and Avos Systems.
- Mixbit.com appears to be primarily be a phone centered software application, judging from the landing page of mixbit.com
- Mixbit.com domain was purchased recently for a little over $2000.00.
- Mixbit's official twitter is: @MixBitApp
- As of this writing @MixBitApp has 655 followers, 2 tweets and is following 6 accounts.
- The mixbit newsletter isn't really a newsletter, it's a downloadable contact sheet.
Mixbit will focus more on making creating content easier and more collaborative than YouTube. Which makes me think that they might focus more on a simpler, more powerful editing application that can be easily accessed from a smart phone. Thereby, creating and editing videos will be more on the fly rather than having to drag your video files back to a more powerful computer or laptop for the editing and uploading process. One can only speculate.
Mr. Hurley has also made a rather unusual statement to the New York Times that people "Unless it's pretty, they don't share" video content as much as they could or should.
There is an element of truth to that statement. While the internet is inundated with cute cats and dogs (which most of us love), more technical or educational information is shared at a much lesser rate.
Will mixbit compel us to share useful information and how will they entice us to do so? Will mixbit be picked up more by business and collaborative teams who are working in the field rather than bored office workers on lunch break?
Will mixbit actually make work fun? Or will it become another venue for all things kawaii?
Release is slated for July or August 2013.
